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編製107及108年臺灣觀光衛星帳=Taiwan tourism satellite accounts 2018 & 2019

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臺灣觀光衛星帳係根據TTSA2016編製,TTSA2016為我國第二版觀光衛星帳架構,將觀光產品界定為住宿服務、餐飲服務、旅客運輸服務(又分陸上客運服務、航空客運服務、水上客運服務)、汽車租賃服務、旅行服務、休閒娛樂服務、購物服務。對應的產業為住宿業、餐飲業、運輸服務業(分陸上運輸業、航空運輸業、水上運輸業)、汽車租賃業、旅行服務業、休閒娛樂服務業,以及零售業,合稱為觀光特徵產業。TTSA2016之帳表,包括入境觀光支出表(產品別)、國內觀光支出表(產品別、旅遊型態別)、內部觀光支出表(產品別)、觀光產業及其他產業生產帳(生產者價格)、觀光產品之觀光比重表、觀光產業之觀光比重表、觀光直接附加價值(TDGVA)表、觀光產業就業表,以及觀光指標表。在旅客部分,TTSA2016將旅客分為入境旅客、國內旅客和出境旅客,國內旅客又分為當日旅客和過夜旅客。



本年度計畫針對編製臺灣觀光衛星帳面臨之課題進行檢討,同時藉由專家座談會、國際文獻探討,以及現有資料之再檢視,提出臺灣觀光衛星帳之編製建議。在資料許可情況下,今年度除了更新不同市場人均旅行服務費、國民所得和觀光投入產出模型資料庫外,同時將7-未滿12歲同行同戶兒童之旅遊支出納入國人國內旅遊之觀光支出;拆解國人國內旅遊之旅行服務費;扣除外籍移工入境人次以排除受僱於目的地企業之人次等。



根據前述檢討建議,本年度編製了107和108年臺灣觀光衛星帳、撰擬臺灣觀光衛星帳之揭露內容,並以更新和e化之觀光投入產出模型評估107和108年觀光支出、觀光直接附加價值和觀光就業之間接效果和總效果。另外,以修正後之國民所得資料修正103至106年臺灣觀光衛星帳。



107年和108年臺灣觀光衛星帳之編製結果,107年之觀光支出總金額為11,113億元,其中,出境觀光支出為1,812億元、國人國內觀光支出為4,316億元、入境旅客觀光支出為4,985億元。108年之觀光支出總金額為11,664億元,其中,出境觀光支出為1,875億元、國人國內觀光支出為4,450億元、入境旅客觀光支出為5,339億元。



以觀光客對不同觀光產品的支出金額而言,107年和108年之出境旅客的主要觀光支出為交通、旅行服務和購物;國人國內觀光之最大支出項目為餐飲、交通(含自行開車的汽油費用)、購物和住宿;入境旅客的最大觀光支出項目為餐飲,其他依序為交通、購物、住宿、娛樂服務、旅行服務和汽車租賃。整體而言,最大的觀光支出項目依序為交通、餐飲、購物、住宿、旅行服務、娛樂服務和汽車租賃。



觀光供給面方面,107年之觀光直接附加價值為4,313億元,占全國GDP比重為2.34%;觀光產業就業人數分別為41.5萬人。108年之觀光直接附加價值為4,664億元,占全國GDP比重為2.47%;觀光產業就業人數分別為44.6萬人。



Taiwan Tourism Satellite Accounts are compiled based on TTSA2016, the second version of Taiwan Tourism Satellite Accounts Framework. In TTSA2016, the tourism products are accommodation services, food and beverage serving services, transport services (including land passenger transport services, air passenger transport services, and water passenger transport services), car rental services, travel agencies, cultural and recreational services, and tourism goods shopping services. There are 9 accounts included in TTSA2016, namely Inbound tourism expenditure table, Domestic tourism expenditure table, Internal tourism expenditure table, Production accounts and tourism industries and other industries table, Tourism ratios of tourism products table, Tourism ratios of tourism industries table, Tourism direct gross value added of tourism industries table, Employment in the tourism industries table, and Tourism indicators table. TTSA2016 also identifies three types of visitors, inbound visitors, domestic visitors, and outbound visitors. Due to the percentage of domestic same-day visitors is quite high, it is further categorized as same-day visitors and overnight visitors.



One of the main tasks of this study is to review the issues facing the TTSA compilation. By holding two expert consultation meetings, conducting literature review, examining the situation of current data, we proposed several suggestions for improvement. Based on available data, we suggested to renew the data for travel service charges per capita, to update the national income data and the data for tourism input output model, to include the tourism expenditure of accompanied children of ages 7-12, to identify the travel service charges and to deduct from other expenditures (such as accommodation, food and beverage, etc.,), and to exclude the number of entrant known as foreign migrant workers from over all entrants. 



Based on the suggestions, we compiled TTSAs for 2018 & 2019, drafted the compiled methods and results for disclosure, computerized the computation procedures for the tourism input-output model, and evaluated the indirect effects of tourism expenditure, tourism direct value-added and tourism employment. We also revised the TTSAs for the years of 2014 to 2017 using the updated national income data.



The results show that the total amount of tourism expenditure in the year of 2018 was 1,111.3 billion dollars. Among three types of tourism expenditures, outbound tourists spent 181.2 billion dollars, domestic tourists spent 431.6 billion dollars, and inbound tourists spent 498.5 billion dollars. The total tourism expenditure in 2019 was 1,166.4 billion dollars. The outbound tourists spent 187.5 billion dollars, domestic tourists spent 445.0 billion dollars, and inbound tourists spent 533.9 billion dollars. 



The structure of expenditures from three types of tourists was quite different. In both 2018 and 2019, the outbound tourists spent bigger shares of expenditures on transportation, travel services and shopping. Domestic tourists spent more on food and beverage, transportation, shopping and lodging. Inbound tourists spent mainly on food and beverage, transportation, shopping, and lodging. As a whole, transportation took the lion’s share of the expenditures, followed by food and beverage, shopping, lodging, travel services, entertainments, and car rentals.



The supply-side results indicated that the tourism TDGVA was 431.3 billion dollars in 2018. It accounted for 2.34% of the total GDP. The numbers of tourism employment were 414,696. For the year of 2019, tourism TDGVA was 466.4 billion dollars, and it was 2.47% of the total GDP. The numbers of tourism employment were 445,641.

臺灣觀光衛星帳係根據TTSA2016編製,TTSA2016為我國第二版觀光衛星帳架構,將觀光產品界定為住宿服務、餐飲服務、旅客運輸服務(又分陸上客運服務、航空客運服務、水上客運服務)、汽車租賃服務、旅行服務、休閒娛樂服務、購物服務。對應的產業為住宿業、餐飲業、運輸服務業(分陸上運輸業、航空運輸業、水上運輸業)、汽車租賃業、旅行服務業、休閒娛樂服務業,以及零售業,合稱為觀光特徵產業。TTSA2016之帳表,包括入境觀光支出表(產品別)、國內觀光支出表(產品別、旅遊型態別)、內部觀光支出表(產品別)、觀光產業及其他產業生產帳(生產者價格)、觀光產品之觀光比重表、觀光產業之觀光比重表、觀光直接附加價值(TDGVA)表、觀光產業就業表,以及觀光指標表。在旅客部分,TTSA2016將旅客分為入境旅客、國內旅客和出境旅客,國內旅客又分為當日旅客和過夜旅客。


本年度計畫針對編製臺灣觀光衛星帳面臨之課題進行檢討,同時藉由專家座談會、國際文獻探討,以及現有資料之再檢視,提出臺灣觀光衛星帳之編製建議。在資料許可情況下,今年度除了更新不同市場人均旅行服務費、國民所得和觀光投入產出模型資料庫外,同時將7-未滿12歲同行同戶兒童之旅遊支出納入國人國內旅遊之觀光支出;拆解國人國內旅遊之旅行服務費;扣除外籍移工入境人次以排除受僱於目的地企業之人次等。


根據前述檢討建議,本年度編製了107和108年臺灣觀光衛星帳、撰擬臺灣觀光衛星帳之揭露內容,並以更新和e化之觀光投入產出模型評估107和108年觀光支出、觀光直接附加價值和觀光就業之間接效果和總效果。另外,以修正後之國民所得資料修正103至106年臺灣觀光衛星帳。


107年和108年臺灣觀光衛星帳之編製結果,107年之觀光支出總金額為11,113億元,其中,出境觀光支出為1,812億元、國人國內觀光支出為4,316億元、入境旅客觀光支出為4,985億元。108年之觀光支出總金額為11,664億元,其中,出境觀光支出為1,875億元、國人國內觀光支出為4,450億元、入境旅客觀光支出為5,339億元。


以觀光客對不同觀光產品的支出金額而言,107年和108年之出境旅客的主要觀光支出為交通、旅行服務和購物;國人國內觀光之最大支出項目為餐飲、交通(含自行開車的汽油費用)、購物和住宿;入境旅客的最大觀光支出項目為餐飲,其他依序為交通、購物、住宿、娛樂服務、旅行服務和汽車租賃。整體而言,最大的觀光支出項目依序為交通、餐飲、購物、住宿、旅行服務、娛樂服務和汽車租賃。


觀光供給面方面,107年之觀光直接附加價值為4,313億元,占全國GDP比重為2.34%;觀光產業就業人數分別為41.5萬人。108年之觀光直接附加價值為4,664億元,占全國GDP比重為2.47%;觀光產業就業人數分別為44.6萬人。


Taiwan Tourism Satellite Accounts are compiled based on TTSA2016, the second version of Taiwan Tourism Satellite Accounts Framework. In TTSA2016, the tourism products are accommodation services, food and beverage serving services, transport services (including land passenger transport services, air passenger transport services, and water passenger transport services), car rental services, travel agencies, cultural and recreational services, and tourism goods shopping services. There are 9 accounts included in TTSA2016, namely Inbound tourism expenditure table, Domestic tourism expenditure table, Internal tourism expenditure table, Production accounts and tourism industries and other industries table, Tourism ratios of tourism products table, Tourism ratios of tourism industries table, Tourism direct gross value added of tourism industries table, Employment in the tourism industries table, and Tourism indicators table. TTSA2016 also identifies three types of visitors, inbound visitors, domestic visitors, and outbound visitors. Due to the percentage of domestic same-day visitors is quite high, it is further categorized as same-day visitors and overnight visitors.


One of the main tasks of this study is to review the issues facing the TTSA compilation. By holding two expert consultation meetings, conducting literature review, examining the situation of current data, we proposed several suggestions for improvement. Based on available data, we suggested to renew the data for travel service charges per capita, to update the national income data and the data for tourism input output model, to include the tourism expenditure of accompanied children of ages 7-12, to identify the travel service charges and to deduct from other expenditures (such as accommodation, food and beverage, etc.,), and to exclude the number of entrant known as foreign migrant workers from over all entrants. 


Based on the suggestions, we compiled TTSAs for 2018 & 2019, drafted the compiled methods and results for disclosure, computerized the computation procedures for the tourism input-output model, and evaluated the indirect effects of tourism expenditure, tourism direct value-added and tourism employment. We also revised the TTSAs for the years of 2014 to 2017 using the updated national income data.


The results show that the total amount of tourism expenditure in the year of 2018 was 1,111.3 billion dollars. Among three types of tourism expenditures, outbound tourists spent 181.2 billion dollars, domestic tourists spent 431.6 billion dollars, and inbound tourists spent 498.5 billion dollars. The total tourism expenditure in 2019 was 1,166.4 billion dollars. The outbound tourists spent 187.5 billion dollars, domestic tourists spent 445.0 billion dollars, and inbound tourists spent 533.9 billion dollars. 


The structure of expenditures from three types of tourists was quite different. In both 2018 and 2019, the outbound tourists spent bigger shares of expenditures on transportation, travel services and shopping. Domestic tourists spent more on food and beverage, transportation, shopping and lodging. Inbound tourists spent mainly on food and beverage, transportation, shopping, and lodging. As a whole, transportation took the lion’s share of the expenditures, followed by food and beverage, shopping, lodging, travel services, entertainments, and car rentals.


The supply-side results indicated that the tourism TDGVA was 431.3 billion dollars in 2018. It accounted for 2.34% of the total GDP. The numbers of tourism employment were 414,696. For the year of 2019, tourism TDGVA was 466.4 billion dollars, and it was 2.47% of the total GDP. The numbers of tourism employment were 445,641.


 


內容簡介來源:

第一章  緒論


1.1  緣起與目的    1-1


1.2  工作項目    1-5


1.3  工作方法與步驟    1-6


1.4  報告之章節架構    1-11


第二章  檢討TTSA2016  編製方法及辦理專家座談會


2.1  前言    2-1


2.2  臺灣觀光衛星帳(TTSA2016)主要內容    2-1


2.2.1  觀光、觀光支出、觀光產品和觀光產業    2-1


2.2.2  TTSA2016  之帳表架構    2-2


2.2.3  編製TTSA2016  之主要資料來源和方法    2-11


2.3  編製TTSA2016  面臨之問題    2-15


2.4  專家座談會辦理和結果    2-20


2.4.1  專家座談會目的    2-20


2.4.2  第1  場專家座談會辦理情形    2-21


2.4.3  第1  場專家座談會辦理結果    2-22


2.4.4  第2  場專家座談會辦理情形    2-26


2.4.5  第2  場專家座談會辦理結果    2-27


2.5  小結    2-31


第三章  文獻探討與TTSA2016  編製方法之修正


3.1  前言    3-1


3.2  歐盟觀光衛星帳    3-2


3.2.1  歐盟TSA的產品和產業分類業    3-2


3.2.2  實務上「旅客」之定義    3-3


3.2.3  觀光支出的範疇與估計方法    3-5


3.2.4  國民所得帳之應用    3-6


3.2.5  歐盟觀光衛星帳之核心帳表    3-7


3.3  歐盟觀光衛星帳與TTSA2016  比較  3-22


3.4  TTSA2016  帳表與編製方法之修正建議    3-27


第四章  107  和108  年臺灣觀光衛星帳之編製


4.1  前言    4-1


4.2  入境觀光支出表    4-2


4.2.1  入境旅客住宿服務支出    4-4


4.2.2  入境旅客餐飲服務支出    4-8


4.2.3  入境旅客運輸服務支出    4-9


4.2.4  入境旅客汽車租賃服務支出    4-10


4.2.5  入境旅客旅行服務支出    4-12


4.2.6  入境旅客之其他觀光支出  4-14


4.2.7  入境旅客觀光支出    4-14


4.3  國人國內觀光支出    4-15


4.3.1  國人國內住宿服務支出    4-18


4.3.2  國人國內餐飲服務支出    4-19


4.3.3  國人國內旅客運輸服務支出    4-20


4.3.4  國人國內汽車租賃服務支出    4-23


4.3.5  國人國內旅行服務支出    4-24


4.3.6  國人國內娛樂休閒服務支出    4-25


4.3.7  國人國內購物支出    4-26


4.3.8  國人國內觀光支出小結    4-26


4.4  國人出國觀光支出    4-28


4.4.1  國人出國運輸服務支出    4-28


4.4.2  國人出國旅行服務支出    4-30


4.4.3  國人出國購物支出    4-31


4.4.4  國人出國觀光支出小結    4-32


4.5  國內觀光支出與內部觀光支出表    4-33


4.6  觀光供給相關統計表    4-37


4.6.1  觀光產業國內生產及要素所得表  4-38


4.6.2  觀光產業之觀光產品供給表    4-42


4.7  觀光商品之觀光比重表    4-51


4.8  觀光產業之觀光比重表    4-52


4.9  觀光直接附加價值毛額表    4-55


4.10  觀光就業統計表    4-55


4.11  觀光指標表    4-56


第五章  107  和108  年臺灣觀光衛星帳揭露內容


5.1  前言    5-1


5.2  臺灣觀光衛星帳揭露內容規劃    5-1


5.2.1  臺灣觀光衛星帳揭露內容大綱    5-1


5.2.2  臺灣觀光衛星帳揭露內容    5-1


第六章  107  和108  年觀光之直接與間接效果


6.1  前言    6-1


6.2  觀光投入產出模型    6-2


6.3  觀光投入產出表之編製    6-5


6.4  觀光支出之直接與間接效果    6-8


第七章  修正103-106  年臺灣觀光衛星帳


7.1  前言    7-1


7.2  106  年臺灣觀光衛星帳修正結果    7-3


7.3  105  年臺灣觀光衛星帳修正結果    7-11


7.4  104  年臺灣觀光衛星帳修正結果    7-19


7.5  103  年臺灣觀光衛星帳修正結果    7-27


第八章  結論與建議


8.1  歷年內部觀光支出統計結果    8-3


8.2  歷年觀光直接附加價值毛額(觀光TDGVA)    8-6


8.3  歷年觀光產業就業人數    8-7


8.4  歷年各類旅客對我國經濟之貢獻    8-7


8.5  建議    8-8

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