001 |
|
18120 |
010 |
1
|
|a0471720348|b(pbk.)
|
100 |
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|a20010103d2000 k y0engb50 b
|
101 |
0
|
|aeng
|
102 |
|
|aus
|
105 |
|
|aak z 001yy
|
200 |
1
|
|aService management and marketing|ea customer relationship management approach|fby Christian Gronroos
|
205 |
|
|a2nd ed
|
210 |
|
|aNew York|cWiley|d2000
|
215 |
1
|
|ax, 394 p|cill., tables|d24cm
|
320 |
|
|aIncludes bibliographical references and index
|
517 |
1
|
|aA customer relationship management and marketing|zeng
|
606 |
|
|2lc|aService industries|xMarketing
|
660 |
|
|an-us
|
680 |
|
|aHD9980.5|bG776
|
700 |
1
|
|aGronroos|bChristian
|
801 |
0
|
|atw|b台經院|c20010103|gAACR2
|